Content Strategy Director

About Us

Sourcing Unicorns is a specialized recruitment and talent intelligence partner supporting leading studios across immersive media, experiential design, themed entertainment, and creative technology.

We collaborate with innovative companies worldwide to identify and place top-tier talent across interactive and spatial experiences, with a strong focus on quality, long-term partnerships, and alignment between creative ambition and execution.

About Fivestone

Fivestone studios is an immersive media and experience design studio specializing in large-scale interactive environments. The studio develops spatial digital experiences across science centers, museums, exhibitions, and permanent installations.

Working at the intersection of storytelling, content, and technology, Fivestone creates experiences that make complex ideas accessible, engaging, and meaningful for diverse audiences.

Role Summary

We are looking for a Content Strategy Director to lead the content vision, narrative structure, and messaging across a large-scale, multi-touchpoint experience within a brand technology center.

This is a director-level, client-facing role, responsible for shaping content strategy end-to-end, from defining frameworks and narratives to guiding execution. The role requires both strategic leadership and hands-on involvement, ensuring content is clear, structured, and aligned across the entire experience.

This is not a visual or design role, but a content and narrative strategy position focused on structuring meaning across the experience. This is also not a pure copywriting role as the focus is on structuring and guiding content, not only producing it.

What You’ll Do

• Own and define the content strategy, narrative, and messaging across a multi-touchpoint immersive experience

• Lead the development of content systems and frameworks across the project

• Translate complex scientific or technical subject matter into clear, structured, and compelling messaging

• Work closely with Creative Directors, designers, and producers to align content with experience design

• Direct and guide copywriters, ensuring consistency and quality across deliverables

• Engage directly with clients, presenting work, guiding discussions, and building stakeholder trust

• Structure content for multiple audiences, including client visitors and trainees

• Ensure clarity, hierarchy, and coherence across all content layers of the experience

• Support the execution phase by guiding content development through delivery

• Synthesize large volumes of technical documentation (e.g. white papers, product information, industrial content) into clear content architectures and messaging hierarchies

Qualifications

• 7+ years of experience in content strategy, narrative design, or content leadership roles

• Proven experience in client-facing roles, including presenting and leading conversations with stakeholders

• Strong experience working with complex B2B, technical, or scientific content (e.g. briefing centers, training environments, product or industrial storytelling)

• Experience working on immersive, experiential, or multi-touchpoint environments (e.g. briefing centers, exhibitions, brand spaces)

• Demonstrated ability to build content systems and structured messaging frameworks

• Strong ability to translate complex subject matter into accessible, engaging content

• Experience leading or mentoring copywriters or content teams

• Ability to operate at both strategic and executional levels

• Experience building content systems, information architecture, or messaging frameworks across multi-touchpoint environments

Location & Engagement

• This role is based in Europe

• The engagement is for an initial 8-month project

• The role requires regular travel to Amsterdam, particularly during key phases of the project

• Candidates should be comfortable with a hybrid setup combining remote work and on-site collaboration

Thank you for applying. We’re committed to an inclusive process, and we welcome talent from all walks of life. We aim to review every application. Roles in experiential can be ultra-specialized. If it’s not a fit for this one, we may still flag your profile for future opportunities. Thanks for helping grow the Sourcing Unicorns talent ecosystem.